Friday, March 19, 2021

Which Website Analytics Are Best?

There are a number of web analytics tools on the market today, tracking data like traffic, conversions, and clicks. There are so many ways to track and measure website performance that it can be overwhelming. Google Analytics, for example, tracks over 200 metrics. 

With so much data available, it can be hard to know where to start or what metrics mean the most to your business goals. 

For a business owner new to e-business, a good strategy is to start with a few basics like Page Views and Sessions.

Learn more on our website!

Friday, March 12, 2021

Is Building a Website Enough to Boost Your Business?

The pandemic sparked an e-business boom. More and more businesses are moving more of their business online in response to health and safety concerns. So they build a website, list their products or services, and now can sit back and wait for profits to roll in, right? Nope.

They’ll wait. And wait. Because simply building a website isn’t enough. 

If you want your web presence to thrive, commitment to your website can’t stop the day you launch it. A successful website evolves using a process to keep the site fresh, relevant, and optimized to meet the needs of its client base.

Learn more on our website!

Wednesday, January 27, 2021

Is Your Digital Presence Strong Enough for 2021?

The move to digital isn’t slowing down. Today, your digital presence is a branch of your business. Success in 2021 depends on it. Think of it like inviting customers to your website and treating them to the same kind of quality interaction you’d give them if they walked into your business in person. 

If your web presence doesn’t give customers what they’re looking for, they will look elsewhere. So, embrace online like it's the most important thing you'll ever do for your business. Because it just might be! 

You don’t need a huge marketing team to rock your digital presence or to provide outstanding online service. All you need is MSG.

Visit our website to learn more.

Wednesday, January 13, 2021

Step Up Your Digital Presence in 2021

Is your digital presence strong enough to attract customers in the post-COVID era? 

One of the most important things you can do for your business this year is build a strong digital presence using best SEO practices. 2020 made digital business critical to success. Before COVID, there was less urgency to go digital. Most companies had time to adopt new technologies and processes at their own speed. But COVID put the pedal to the metal, forcing businesses of every type to adapt to survive – and quickly. Savvy businesses embraced technology and adapted. A strong digital presence can make all the difference in a year like 2020. 

Don’t take chances with 2021. Talk to MSG about your digital presence.