Growing Your Business With Social Media in Michigan!

Getting your business set up on Instagram? Check out these suggestions for your social media posts!

Motivational: Take the time to brighten your followers’ day! Show them that you’re not all business, and that your brand has positive values.

Educational: You don’t always have to be selling to your customer! Maybe you’re a small brewery—post some facts about how beer is made! Or maybe you’re a café—people love knowing about where their coffee comes from. You get the idea!

Employee Engagement: Congratulate an employee on a job well done! Maybe someone in the workplace is having a major life event—use this as an opportunity to celebrate and show a human side to your followers!

Behind the scenes: People love to see how things are made! Giving followers a peak behind the curtain drives engagement and gets people excited about your brand. 

Holidays and Events: There’s a day for everything! Take advantage of funny, off-the-wall holidays like National Cupcake Day or National Love Your Pet Day to reach out to your customers!

Read more about what social media and Michigan SEO Group can do for your online presence!

Is Your Business' SEO Ready for 2020?

Time and effort is what moves your business to Page One of Google - it's not magic.

 

If your business reaches the top of Page One, you’re setting the gold standard. If you’re not on Page One – don’t lose hope! Most businesses don’t go the extra mile with their SEO efforts. A few changes will make all the difference and get you results.

To reach the top of Google you need new keyword-driven content. You need to have a social media presence. You need to make sure your Google My Business profile is thoroughly filled out and optimized. While there are intricacies about how to do those steps – they’re the basis for a well-rounded SEO campaign.

Click to learn how search engine optimization helps your business.

Michigan SEO Group - Ann Arbor
Michigan Search Engine Optimization Solutions

Is your website working for your busiess, or against it?

Are you struggling to get leads through your company’s website?

Have you noticed traffic to your website slowing down or stopping altogether?

 

Website Design for Ann Arbor Businesses

Having a robust marketing campaign is one of the hardest things for companies to do consistently, continually, and thoroughly. If you think your marketing campaign is well executed but the numbers still aren’t adding up, your website design could be part of what’s holding you back!

Think of it this way: people searching for your business on the internet are searching much like they would for a regular brick and mortar business. Imagine walking into a store and seeing all their outdated equipment, messy office spaces and unorganized shelves and racks. Would you still shop there? Probably not!

Your website is can have a similar effect on potential shoppers. Your website represents your business, and you want it to be clean, aesthetically pleasing, organized, and useful. This will not only help current customers keep coming back to you, but it will draw in potential customers and clients, too.

Click to learn more about how website design can have an effect on your marketing campaign 

Michigan SEO Group
Website Design for Ann Arbor Businesses

Take a Deep Dive & Optimize Your Website for Best SEO Results

Is Your SEO Stuck In The Mud?

Trying to get the best SEO for your Ann Arbor Business?

It's time to take a deep dive in your website and optimize all of your pages! 

 

Best SEO in Ann Arbor, MI

There are some simple deep dive SEO techniques you can implement to help move the needle.

Make sure you do the following:

1. Link Your Social Media Accounts.
2. Keyword Optimize Your Images.
3. Quote and Link to Google or Facebook Reviews.
4. Embed your business’ Google Map on every page.

SEO is a long game. Results don’t always come over night needing frequent consistent effort. But if you make the effort you will get results.

Click Here to learn more about best SEO for Ann Arbor businesses.

Michigan SEO Group
Best SEO in Ann Arbor, MI

Do you own your website picures - or does someone else?

Stock image websites like Pixabay or Unsplash offer up royalty-free stock images. These may not be the best pictures ever, but most of the time they’re pretty good and you won’t run the risk of getting a nasty letter in the mail from a lawyer demanding thousands of dollars for the use of the image! Your website design will benefit from plenty of images so if free sources aren’t panning out, Shutter Stock or Adobe Stock may well be worth the investment.

Click Here to learn more!

Know where you source your images for your website design!

Just because another website posts a picture in an article or a news story doesn’t mean it’s free to use. Just because you see a picture on social media doesn’t mean you’re able to use it in your marketing. Even if it’s a picture of you – you don’t always own the right to use that picture! As various celebrities like Katy Perry have discovered, you can’t share photos of yourself taken by someone else on social media without paying the photographer or organization that owns the image – without risking a lawsuit.

Click Here to learn more



Michigan SEO Group
Website Design in Ann Arbor, Michigan

Is Dark Mode the New Best SEO Practice? - Not yet, but maybe soon!

So, no – Dark Mode doesn’t currently affect your SEO ranking. However, the thing you need to consider in the here and now is your website’s bounce rate. More search is done on tablets and cell phones, and a lot of that search traffic is happening in the morning and evening when people are likely to have dark mode turned on to ease the experience on their eyes. Making your website Dark Mode compatible may be something to consider to help potential new customers enjoy your website.

Click Here to learn more.

Michigan SEO Group
Best Practice SEO in Ann Arbor, Michigan