Which Website Analytics Are Best?

There are a number of web analytics tools on the market today, tracking data like traffic, conversions, and clicks. There are so many ways to track and measure website performance that it can be overwhelming. Google Analytics, for example, tracks over 200 metrics. 

With so much data available, it can be hard to know where to start or what metrics mean the most to your business goals. 

For a business owner new to e-business, a good strategy is to start with a few basics like Page Views and Sessions.

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Is Building a Website Enough to Boost Your Business?

The pandemic sparked an e-business boom. More and more businesses are moving more of their business online in response to health and safety concerns. So they build a website, list their products or services, and now can sit back and wait for profits to roll in, right? Nope.

They’ll wait. And wait. Because simply building a website isn’t enough. 

If you want your web presence to thrive, commitment to your website can’t stop the day you launch it. A successful website evolves using a process to keep the site fresh, relevant, and optimized to meet the needs of its client base.

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Is Your Digital Presence Strong Enough for 2021?

The move to digital isn’t slowing down. Today, your digital presence is a branch of your business. Success in 2021 depends on it. Think of it like inviting customers to your website and treating them to the same kind of quality interaction you’d give them if they walked into your business in person. 

If your web presence doesn’t give customers what they’re looking for, they will look elsewhere. So, embrace online like it's the most important thing you'll ever do for your business. Because it just might be! 

You don’t need a huge marketing team to rock your digital presence or to provide outstanding online service. All you need is MSG.

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Step Up Your Digital Presence in 2021

Is your digital presence strong enough to attract customers in the post-COVID era? 

One of the most important things you can do for your business this year is build a strong digital presence using best SEO practices. 2020 made digital business critical to success. Before COVID, there was less urgency to go digital. Most companies had time to adopt new technologies and processes at their own speed. But COVID put the pedal to the metal, forcing businesses of every type to adapt to survive – and quickly. Savvy businesses embraced technology and adapted. A strong digital presence can make all the difference in a year like 2020. 

Don’t take chances with 2021. Talk to MSG about your digital presence.

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Is Your Brand Consistent Online and Off?

Having an online presence is critical for marketing your company, especially now. An effective website and social media can put your product or service in front of more customers than ever. Wouldn’t it be great to go to bed at night knowing that customers can still “visit” your company online, while you sleep peacefully? 

MSG thinks so too. We also know your company is unique and deserves something more authentic than the “big box” treatment. Today’s consumers respect values – they don’t fall for empty promises or superficial experiences. They also don’t buy from companies they don’t trust. We help build trust in your brand through personalized websites, expert SEO, and content that shares who you are.

Visit our website to learn more!

Authenticity Connects with Customers

Having an online presence is critical for marketing your company, especially now. An effective website and social media can put your product or service in front of more customers than ever. Wouldn’t it be great to go to bed at night knowing that customers can still “visit” your company online, while you sleep peacefully? 

MSG thinks so too. We also know your company is unique and deserves something more authentic than the “big box” treatment. Today’s consumers respect values – they don’t fall for empty promises or superficial experiences. They also don’t buy from companies they don’t trust. We help build trust in your brand through personalized websites, expert SEO, and content that shares who you are.

Learn more on our website!

 

Your Website Should Be a Welcoming Space

Is your website accessible and inviting for all users? 

Could bad design or a poorly structured site be driving away customers or clients?

Especially now, so much business is being conducted online, and your website serves much like an initial client meeting would – you want to make a good first impression!

Read the full article on our website!

Running a business is hard work and keeping up with it all can be overwhelming. At Michigan SEO Group, we understand the feeling!

We take into consideration your wants and needs as well as the needs of your customers. We’ll help you put together a design that will not only make your website look great, but also keeps your customers engaged.

We’ll highlight what you do best so potential customers and clients know right from the beginning why you’re the one they should do business with.

Don’t spend any more of the time you should be focusing on running your business trying to tackle your SEO and website design tasks yourself! 

To get started, contact us today, or give us a call at 734-619-0736. We can’t wait to meet you and work towards your dream of growing a successful business together!