Tuesday, November 15, 2022

Beginners Guide to Writing a Press Release

 Has your company done something newsworthy that you want to share? 


Are you trying to gain traction on your website? 


Writing a press release can be a great way to improve your website's SEO! Knowing how to write an effective article can be essential to your search ranking. 


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Writing an Effective Press Release:

Write in the third person 

Keep it brief 

Add interesting media 

Be straight to the point

Speak straight to readers


For a more in-depth look at effectively writing a news piece click here! 


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If you want to write a press release about something happening with your company, work with an experienced writer in online marketing in Ann Arbor, Michigan. Michigan SEO Group has been improving the search results of businesses since 2006!


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Tuesday, November 1, 2022

When is the Right Time for a Press Release?

 Are you struggling to find the right time to write a press release? 

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Do you feel like you may not be reaching your targeted audience? 


It’s important to know when the right time is to write and publish a release. 



When it may be appropriate for a press release:  

1. When your company has done something newsworthy

2. A new product or promotional launch 

3. When your company is hosting an event 

4. Crisis Control 

5. Gaining attention for a brand 


If you want to learn more about using press releases to your advantage, click here! 


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Michigan SEO Group has been improving search rankings for businesses since 2006. We write content curated specifically to each client's needs. If you need help with online marketing in Ann Arbor, Michigan, Contact Us or give us a call at 877-815-6974.