Saturday, July 22, 2017

Online Marketing Trends Dominating 2017

Are you doing everything you can online to help grow your business?

Are you too busy handling everyday administrative tasks to focus on online marketing?

Are you worried that spending extra time and money on online marketing isn’t going to produce leads, sales, or new clients?

According to Forbes, you shouldn’t feel pressured to use all of the marketing tools available to you, but you should stay on top of the latest marketing trends to stay competitive in your industry!

Here are some trends that really took off in 2016 and are expected to keep rising in 2017:
  1. Augmented Reality – Many companies are busy developing new, interactive apps to promote their brand.
  2. Live Video Streaming – You can live-stream on virtually every social media platform, including Facebook, Instagram, and YouTube!
  3. Data Visualization – Infographics make it easier for online consumers to process information. There are dozens of tools to make these infographics available, and businesses can gain a lot from using them!
  4. “Dense Content” is key! – If you’re doing online marketing already, then you know that the attention span of the average online consumer is low. More people are scrolling through social media feeds without really reading what they’re seeing, and sharing articles after only reading a headline. In response, “more marketers are learning that dense content is key, making every line and every word count”, according to Forbes.
If you haven’t heard of two or more of these trends, don’t worry! That’s what Michigan SEO Group is for! We work hard to stay on top of all the latest trends in online marketing in Michigan so you don’t have to.

Our team of experts in SEO, web design, and social media management are always looking for new and exciting ways to promote our clients and help them grow their businesses. We want to help you, too!

When you work with us, we do all the hard work for you, so you can spend more time on the continuing success of your business. If you want to ramp up your online marketing game, it’s time to give us a call!


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