Thursday, September 15, 2022

Instagram Maps Vs. Google Maps

Social Media Management Ann Arbor Michigan
Do you want to drum up more business for your company?

Do you want to improve your presence on Instagram?


A recent update to Instagram’s maps feature has made searching for locations, specifically businesses, much more dynamic. Your business will now be discoverable in a new way by a different demographic than customers who do most of their searching on Google. A Google Business Profile essentially works the same way, but Instagram offers a more engrossing user experience. While dragging around on your local map, you can not only interact with content shared by each business, but you can also easily see what other customers have been posting in that tagged location.

 

Surprisingly, during a recent conference, Google’s Senior Vice President Prabhakar Raghavan noted that Instagram and TikTok were becoming increasingly more important for search queries among younger audiences. He remarked that “almost 40% of young people, when looking for a place for lunch, they don’t go to Google Maps or Search…they go to TikTok or Instagram.”

 

Do You Need Social Media Management in Ann Arbor, Michigan?

Are you using social media to its fullest potential? If you’re not posting regularly and turning those leads into happy customers that leave positive reviews, we can help. Our team has years of experience in search engine optimization, and we can help you improve your organic search results with proper social media management in Ann Arbor, Michigan. If you’re not active on Facebook or Twitter and need help with your social media management – Contact Us or give us a call at 877-815-6974! 

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