What is Pay-Per-Click Marketing?
Pay-Per-Click marketing is pretty much what it sounds like - you pay a marketing service each time a visitor clicks on a link to your website. The biggest player is Google's Adwords program, but there are others, with Facebook paid ads running a close second. You set up a campaign, select some initial keywords, and write one or more ads that tell potential customers what you offer. Other than a few high-dollar categories like legal services, real estate, and some home improvement categories, most clicks will cost you very little.Visit our website to learn more about pay-per-click marketing!
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