Saturday, April 15, 2023

The Cons of AI Writing

Online Marketing Ann Arbor Michigan
 Do you think AI writing will replace human writers?

AI writing can be a great launch pad for a project, but the nuances of working with real-life people and their businesses could be easily lost. The days of AI being able to completely replace every aspect of human writing is a long way off. 

Four reasons why AI content needs a human writer:

  • Requires editing. Even though AI can write clear, easy to understand content, it still takes a degree of human editing for AI content to sound less clunky or robotic.
  • Lacks emotional intelligence. One of the highlights of online articles is how the reader can relate to it. Emotional intelligence is key in marketing and is something that AI writing has not reached yet. 
  • Potential issues with plagiarism. Because AI writing is sourced from pre-existing web content, it could be considered plagiarism. Content written by an AI bot does not guarantee plagiarism, but without a human writer checking what is sourced, it becomes a risk.
  • SEO needs a human touch. The latest AI writing can come across as natural. However, if the goal is SEO, sometimes an AI bot can go a little too far. It’s important to make sure that the keywords in an article don’t sound like spam; if Google flags an article as spam, then it defeats the whole purpose of the SEO. 

Read about this topic in more depth here.

Human-Based Online Marketing in Ann Arbor

Are you considering leaning on AI writers for marketing?

Michigan SEO Group uses experienced writers instead of AI to give your business the attention to detail it deserves. If you are looking for online marketing in Ann Arbor, Michigan, contact us here!

1 comment:

  1. While it offers convenience, there can be challenges with originality, creativity, and potential biases in the content. Understanding context and nuance can also be areas where AI may fall short. Striking a balance between AI assistance and human oversight is crucial for ensuring high-quality content. smmworldpanel