Monday, May 15, 2017

Are You an A Lister?

What are the “A-lists”? They’re those annoying services like Yelp!, Zillow, Angie’s List, homeadvisor.com, and so many others that fill up the top slots on your search results when you just want a local company to help you out!

What are the “A-listers?” They’re those wonderful businesses who recognize that some part of their business comes from referrals from the A-lists. They realize that part of a robust online presence is making sure you’re included on the A-lists, and that your listings are as current and correct as possible!

best seo company ann arbor

Organic is Good, Ubiquitous is Better!


We work very, very hard to get our clients on page one of Google search results for their target keywords. When our clients are engaged in the process and help us create useful, compelling content, they always get there. And every single one of those clients tell us that they’ve seen increases in their business ... a little, a lot, or a massive, overwhelming increase. That is a truly wonderful phone call to have!

But it’s critical to understand which listing services (1) show up near the top of page one for your target keywords; and (2) provide good referral opportunities for potential customers looking for businesses like yours.

Go Ahead, Take a Look!


Take a quick look at Google results for your market. If you offer custom hand-made jewelry, type that in and see what shows up. If you’re a great plumber, type in something like “plumber near me” and see which A-lists show up. Whatever your business, you should know who occupies that precious territory on the top half of page one.

You should also reflect on what kinds of referrals you get. Are you part of an organization that gives you specific email or text referrals? We’ve worked with therapists who get a lot of their referrals from Psychology Today online. We’ve worked with trades people who get referrals from Angie’s List. We’ve worked with disaster restoration companies that get referrals not just from their corporate franchise website, but also from specific restoration sites that have found a way to show up high in Google results.

If you find a few A-lists that fulfill both criteria listed above, make sure you sign up with them right away! That will help make sure people can find you if they first click on the A-list player on the top half of a Google search results page. But don't stop there. In addition to making sure you're an A-lister, be sure your site is optimized for search results, make sure your blog is helpful and healthy, your social media is active and engaging, and your business listings are all up to date.

Want the Job Done Right the First Time? Contact the Best SEO Company in Ann Arbor!


Want to learn more about internet marketing and how to optimize your website using SEO? Call the best SEO Company in Ann Arbor at (734) 619-0736 to arrange a time to visit or get your questions answered by our experts! If you’re more comfortable with email, you can reach us at info@seoannarbor.com or just contact us.

You can even sign up for our Black Belt SEO Tips & News! We report on the latest in SEO news and research findings.

Monday, May 1, 2017

Elements of Great Website Design!

At SEO Ann Arbor, we’re your experts when it comes to website design in Ann Arbor and the surrounding areas. We have your best interests in mind and want to see you succeed in the online world! We’ve compiled a list of the website design elements and trends you should keep in mind:

1. Unique Typography


website design ann arborAccording to Hubspot, “When you create your company's brand, your choice in typography can provide subtle hints about who you are. Are you fun or serious? Functional or informational? Regardless of what font you choose, be sure that your designer considers its applicability across browsers and computers. Choosing a font that is not supported by common browsers and computers could mean that your website displays awkwardly on different devices.”

 2. Ribbons


Want to showcase important information? Do you want to grab your viewers’ attention quickly? Ribbons are mostly used for highlighting important text on the web page. If you’re having a hard time grabbing visitor’s attention you may want to consider this!

3. Background video


Do you want to tell people what you’re all about? Do you want to make personal connections with your customers? A video can help tell your story by significantly reducing the amount of text on your page, making it visually more appealing to look at!

Learn more about elements of great website design in Ann Arbor by reading more on our website! Call our experts at (734) 619-0736 to arrange a time to visit or get your questions answered. If you’re more comfortable with email, you can reach us at info@seoannarbor.com or just contact us.